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Kit Manufacturer Rumour

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im praying for a miricle that for some stranger and unknown reason man utd's keeper have to wear this blue top when they play us at the weekend....one can hope...

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Well as I said before, I bought mine for £34.99 from JJB, seems a more standard and, well I'm not going to say fair because its not really, but even though JJB have exculsivity they are selling them at a fair price in comparison to other shirts. Shame the club shop doesn't do the same thing

 

Just made a bit of cash off ebay so I thought I'd get myself one today.

 

JJB Exeter is full OS price....£44.99 <_< .

 

Out on its own again by far, Liverpool shirt for example £33.00....less than a small boys Everton @ £34.99.

 

I didn't bother, not willing to be ripped off to that extent by anyone :angry: .

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The thing to realise is that there are a large number of people that just just buy kits because they "look nice..."

You see kids wearing different team kits all the time on the park... when I was a lad me and my mates always had the latest best looking kits.... obviously not the red shite kit but hey what do you expect....

 

Other than the everton kit id buy alot more clothing / merchandise if it was nike or addidas.......

 

Shallow.... but hey thats the world we live in

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I agree with you on this one. I buy kits from european teams if i like them. I often buy Ajax kits (made by addidas) because I really like the design.

 

However I'd never buy another English League shirt though, no matter how nice the deisgn. That would be a step to far...

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Yeah i would buy a top if it looked nice, obvs to a certain extent. I own last seasons arsenal top because i thought that was a really nice kit.

My brother owns alot of football kit tops, including this seasons chelsea kit.

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When I was a kid we used to go to Colliers, opposite TJ's, to get some decent gear.

 

Used to be £5 for shirts, £5 for shorts and £2 for socks.

 

Bought loads of stuff from there and not Everton gear. I remember a couple of Wales shirts, few Scotland kits (purple and red flashes on white shirt), Derby county and a few Italian club shirts.

 

I was gutted when Colliers moved a bit more up market! :lol:

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Yeah i would buy a top if it looked nice, obvs to a certain extent. I own last seasons arsenal top because i thought that was a really nice kit.

My brother owns alot of football kit tops, including this seasons chelsea kit.

 

I'd never buy another teams gear - I do however train in wolves training kit (all freebies!)

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future_kit_arteta.jpgfuture_kit_cahill.jpg

 

Taking inspiration from the classic Umbro shirt worn by the Blues from 1978-1982, as it was one of the most popular Everton shirt in the clubs history, this design of a new 2006/07 kit stays loyal to the rich traditions of the club, with the royal blue shirt incorporating a thin blue collar and a white umbro flash on the outside of the sleeves. The shorts remain white with blue umbro flash and the socks are royal blue with the umbro design at the top of the sock with the name "Everton" at the middle in white. Art and design student and Evertonian, David Bignall has kindly come up with a picture of what Mikel Arteta would look like in the new kit. (23/01/06)

 

That was done a while ago but I do like the design. Woulden't mind Everton taking to the pitch in that. :)

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future_kit_arteta.jpgfuture_kit_cahill.jpg

 

Taking inspiration from the classic Umbro shirt worn by the Blues from 1978-1982, as it was one of the most popular Everton shirt in the clubs history, this design of a new 2006/07 kit stays loyal to the rich traditions of the club, with the royal blue shirt incorporating a thin blue collar and a white umbro flash on the outside of the sleeves. The shorts remain white with blue umbro flash and the socks are royal blue with the umbro design at the top of the sock with the name "Everton" at the middle in white. Art and design student and Evertonian, David Bignall has kindly come up with a picture of what Mikel Arteta would look like in the new kit. (23/01/06)

 

That was done a while ago but I do like the design. Woulden't mind Everton taking to the pitch in that. :)

 

 

That is disgusting and it would look cheap.

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Just made a bit of cash off ebay so I thought I'd get myself one today.

 

JJB Exeter is full OS price....£44.99 <_< .

 

Out on its own again by far, Liverpool shirt for example £33.00....less than a small boys Everton @ £34.99.

 

I didn't bother, not willing to be ripped off to that extent by anyone :angry: .

 

Was in Exeter this morning so, just on the off-chance, I thought I'd take a look.

 

Big EFC home display....priced at ( :o ) £14.99 adult and £12.99 kids.

 

So I got one :D .

 

Edit: Same price online. http://www.jjbsports.com/departments/00181...verton-kit.aspx

 

Another edit: Same at OS. Just ordered long sleeved away shirt (£16.99) and a jacket for £12.49.

 

Now where's that credit-crunch thread :whistle: ?

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bought the 07/08 kit today $130 bucks it was which would be what 45 pounds over there it was alright price but i also had to buy my cousin sumthing and me and my mum bought him a l'pool hoodie and a training tee i felt like spitting on those awful red shit but anyways....

 

i think everton would get hepas more exposure if we had a nike or addidas top but we have umbro and not mnay people i know who they are and many people dont know no what chang is either

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i went over to liverpool to see my family yesterday and went to jjb the yellow shirts `14.99 white shirts 16.99 blue ones 16.99 iasked why they were so cheap already and was told that everton fc had fallen our with unbro asnd also fallen out with jjb and everton have definetley gone to le coq sportif next season

 

i bougth 2 shirts and a pair of football socks for my son adult shirts and total cost of 38 pounds bargain to say proper price was 45 for one shirt

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totally randon there dark, but i do like that 3rd one.

 

I know :P But the Away and especially the 3rd shirts are really nice and I woulen't mind them going into production. I just hope that the shirt is nice next season, I got the luminous shirt for Christmas with Fellaini on the back and was thinking about getting the away shirt just to complete the collection and I thought against it, because I just don't like it.

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totally randon there dark, but i do like that 3rd one.

 

Me also....it's an Inter shirt really.

 

Couldn't use it because the whole point of the third shirt is that it doesn't clash with the first two....so any blue's a non-starter :) .

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Mike, we had a navy third shirt last season if you remember.

 

So we did :huh: .

 

I was blinded by the luminosity (is that a word :huh: ?) of the current third shirt, clouded my memory.

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Elstone confirmed a change in his webchat....

 

"JJB and Umbro expires in just over three months' time. Expect some exciting news in the near future."

 

Anyone have any inside info.....Louis :D ?

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I'd hardly call Le Coq Sportif exciting tbh :(

 

Is it confirmed as LCS or is that still just rumour?

 

Doesn't really bother me who makes it personally (as I've said before) as long as it has the Everton badge on :) .

 

But that's probably a generational thing, anyone under forty will be horrified I guess.

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Is it confirmed as LCS or is that still just rumour?

 

Doesn't really bother me who makes it personally (as I've said before) as long as it has the Everton badge on :) .

 

But that's probably a generational thing, anyone under forty will be horrified I guess.

Ha Ha, was reading this thread from the start and was thinking the same thing as Mike way before I read this post. Not quite forty yet but certainly past the stage of wearing sportswear for anything other than playing sports (the occasional game of 5 a side).

 

That being the case, I'm not really bothered who supplies the kit, indeed if it is LCS it'll bring back some pleasant memories of the 84/85 winning season!!

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The home has too much white in it and looks rather horrible, I'm hoping they stick to some of the previous designs rather than cocking it up with something like this. The away one isn't much better but it could be used well, I want another away kit that's differant from white, each year our away seems to be the same white design and it would be a change to have something differant. The black and pink works quite well so I'd say stick with it for now, they need to start re-designing though because there are surely some better ideas.

 

Something similar to this would be nice

Or this is just as good.

The grey might work well

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Apparently next season's kit will be a special edition 25th Anniversary shirt of the 1984/1985 season shirt.

 

Everton in Chile are signed up for Umbro next season:

 

http://www.football-shirts.co.uk/fans/new-...umbro-kits_1798

 

everton2.jpg

 

oh... these are apparently the new efc kit:

 

Home:

 

efchome.jpg

 

Away/Third:

 

efcaway.jpg

Im going to be sick. they are vile if real.

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If they want to generate some funds through merchandising, then nike or addidas would be the way to go. At least here in Australia that would be the case.

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They are DREADFUL!!!!

 

Although in principle I quite like the idea of commemorating the 25th anniversary, it needs to be done a hell of a lot better than that appalling effort.

 

Le Coq Sportif is not a premium brand in my opinion and judging by the reactions of a lot of people I've spoken to I don't think it will be an incredibly popular choice at all.

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ive said before, nike would sell a hell of a lot more merch. trainers, trackies, jackets, easy sell more.

 

but if LCS want to sell a shirt next year go with this beastie:

th_In_1986.jpg

 

i do like that home kit though, where did you get them from louis?

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Guest efctaxi

Seeing as it's the fans who will be buying them , why don't they let fans vote on them .

 

If you can wear a top as casual wear without it being over the top , then surely they'll be more popular .

Starting to get a bit bored of simply blue or white .

 

Also , does anyone else think that a kits colour is important on the pitch , as far as being able to see each other is concerned ?

 

An interesting article :

 

Psychology of Football Kit Design

Posted by John Devlin

 

Taken from the introduction to True Colours

 

One of the myths surrounding contemporary football kits is that the constant changing of the design is purely a modern invention, merely a revenue booster aimed at parting parents with their cash in order to frantically keep up to date with the latest kits for their ever-demanding children. Although the selling of replica shirts is obviously a major source of income to the clubs today, this criticism is, on the whole, a fallacy. Although this book takes 1980 – arguably the birth of modern sponsorship in sport – as its starting point, any rudimentary research into football history shows that from day one kit styles were constantly changing from season to season, and also often from colour to colour as fashion developed and clubs attempted to forge their identity.

 

Today, football supporters choose to show their allegiance to their team by donning a replica jersey. In the 70s it was scarves, bobble hats and rosettes, but now only identical versions of the uniform your heroes wear on the field is enough to indicate that you are a true fan. As recently as the late 80s, replica shirts were still not de rigueur for the hardcore football fan. It is really only since Gazza led the English emotional rollercoaster of Italia 90 and the emergence of the Premier League that the colourful polyester jerseys became more popular and filled terraces throughout the land.

 

The modern football kit is very complex. For many years it was purely a functional item – a simple means of identifying the team. Then, of course, as more teams joined the Football League, change strips had to be introduced to avoid colour clashes. Gradually, as fashion changed over the years, collars, V-necks, lace-up and button-up collars all came and went and came again. Occasionally, radical innovations would occur, as mentioned above when Hungary played England in 1953 and made the heavy woollen English jerseys look almost prehistoric compared to the relatively lightweight, sleek continental outfits.

 

However, in the mid-70s, when the first manufacturer’s logo appeared on a shirt, the colourful uniform not only had to contain the identity of the club, but also the identity of the company who produced it. When Hitachi signed the first professional shirt sponsor deal with Liverpool in 1979, a third element was thrown into the mix. Now the shirt also had to accommodate the large logo of a third party previously unconnected to the club. As anyone connected with design will confirm, it is no easy job blending these three identities together on a garment in such a way that each is clearly recognisable and does not clash with the other. Throw in the away strips problem when the entire recognised outfit has to be switched to another colour (think Coke/Diet Coke) and the problem is confounded. Also, with the popularity of replica shirts increasing in the early 90s, designers also began to consider not only how the shirt would look on the field but also how it would look off it. Yet another problem!

In very recent years, with the whole professional business side of football jumping up a gear, the kits switched focus back to enhancing performance on the pitch. Hi-tech lightweight fabrics designed to maximise comfort and minimise heat and moisture (handy for those balmy days in Glasgow!) are concerned primarily with the 90 minutes of a match. Of course, replica shirts are still a consideration as they consistently sell in their thousands, but not in the quantities they did in the 90s.

 

The fit of the shirts has also varied dramatically in recent years, from fairly tight to baggy to frankly enormous and back to tight again! Intimidation is the key here – larger shirts make the players look larger and stronger, but as players’ fitness levels increase in the now high-pressure football world, practical skimpier outfits (such as Kappa’s Kombat range) allow for the players’ own physique to create the threatening image. The combination of multi panelled hi-tech fabric outfits has also enabled designers to create styles that are intended to subconsciously increase physical presence and to give an almost armour-like impression – perfect for battle on the pitch.

It is easy to see draw parallels between modern football kits and army uniforms of the past; both feature bright hues trimmed with all manner of braid, badges, medals etc. and are worn by groups of men proudly displaying their colours before the opponent. The culture of swapping shirts after important matches can also be seen a modern-day equivalent of claiming a battle-scarred souvenir from the defeated enemy.

 

Colour choice can also give a psychological advantage. Red is probably the most successful colour in football (think Liverpool, Man Utd and Arsenal) and gives a fearless impression. In nature, animals that are brightly coloured often exude an aggressive and arrogant air – they have no need to camouflage themselves. Natural colour coding, as seen in wasps and bees, may also explain the combination of contrasting warning colours, normally arranged on the shirt in stripes of some form. This amalgamation generally gives a subconscious warning.

 

The second most popular colour in British football is probably blue. Although not as aggressive as red, it does exude a calming, self-assured air of confidence and loyalty. White, of course, is the colour of heroes – pure and virtuous. For away strips, yellow is another popular choice. This may just come from the fact that there are not many sides that play in yellow and it is therefore a pretty safe selection! Or it may have something to do with Brazil…

 

The colours that are harder to explain as shirt choices are those that are not as strong, for example pale blue or, worse, grey or even ecru! When one of the primary functions of a football kit is its clear, distinguished visibility, it is astonishing that grey goes through trends in popularity. Of course, its selection in the mid-90s did lead to one of the most incredible events in football fashion, as is explained later in the book, when Alex Ferguson famously blamed his Manchester United side’s grey shirts for their poor performances.

 

Gone are the days when the different coloured shirts were simply there to differentiate one team from the other. Of course, this is still a necessity, although even in this sophisticated age games are still occasionally played with both teams forced into wearing their change kits, or donning a training outfit, due to poor kit preparation and an unforeseen colour clash on the pitch.

 

The kit provides the most visible identity of a football club. After all, every minute of every match is identified and branded by the strip that is worn. As can be seen throughout the main section of this book, when a team are wearing a well-designed kit they often play better and achieve success. Also, when a new strip manufacturer arrives at a club, results can often pick up that season. The most passionate of goal celebrations is often accompanied (well it was, until it was banned by UEFA) by the ripping off of the jersey and waving it in jubilation like a flag of victory, antagonising the opposition and stirring the fervour of your own club’s fans.

 

Modern kit manufacturing and sponsorship deals are incredibly lucrative for the clubs. Manchester United’s recent 15-year deal with Nike is said to be worth an incredible £300 million. There is no doubt that these kind of contracts are vital to teams in these days of players’ astronomical wages.

 

The fact that the contemporary football battle dress also now contains the financial benefits of additional sponsorship is a problem solely for the kit designers – not the players, not the fans. To the players it is merely a part of their uniform, good or bad, and to the fans it is an expression of their loyalty and devotion. These extra logos are not something to be ashamed of as some older supporters claim. Often the brands become intrinsically linked with the club, especially if the relationship lasts for many seasons, although the downside of this is that supporters who have a strong dislike of a certain team have been known to boycott their sponsors’ products. For example, how many Spurs fans do you see with a JVC stereo?

 

Many supporters see the logos as actually enhancing the shirt, adding an extra focal point and helping to pinpoint a time and a place and also to identify with the side. After all, who would happily walk around with a shirt with the logo of an insurance company or photocopier supplier proudly displayed on it unless it meant something a little extra and gave a message out to other people? It is an example of another form of allegiance – joining together with these companies and organisations in the mutual support of a team. It is a mark of authenticity of the club’s, and consequently a replica shirt wearer’s, place in society. It’s all about belonging to a tribe, displaying your battle colours, adopting the rich and wide variety of designs your favourite team has worn, whether it’s a solid and traditional home shirt or an outrageous eyeball scorching away, showing who you follow and by default who you don’t. It’s all about belonging and showing your true colours.

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