some of it is encouraging, a lot of it irked me, least of all the excuses from the off for looking tired....
ok, lets compare apples with apples. Even though we arent at the same level of fame as Utd, their retail is GLOBAL. You can buy Utd merchandise around the world, without really having to search. We have 2 shops in the city where the club is based (where the vast majority have already declared their allegiance (i.e. no new market to expand into)) and a website which charges a lot for shipping. All this despite having massive pull in Australia (through Cahill), USA (through Howard and Donovan) and apparently the far East (with this new TV show and Chang).
Different as in more profitable? Im not going to analysing the commercial income of each team, cant be arsed, it just seemed like a deflective statement. Also, why ask Deloitte to check and compare, if youre saying compare like with like?
On the plus side, it is a guaranteed income, which considering the economy (and recent kit and badge designs) is probably a good thing. If only it wasnt 10 years long....
as above for the most part, but also fair play for acknowledging that they need to do better. All other times its come across as if theyre happy where they are.
no, not it isnt. It isnt even a good deal.
http://www.dailymail.co.uk/money/news/article-2177186/Premier-League-shirt-sponsor-deals-rise-147m.html
Ok, its from the Daily Fail and a year old but still accurate. Our deal, in its 3 cycle (initial deal + 2 extensions, I think) brings in 4m a year. Sunderland signed a deal that is 5 times that a year!!!!!
I would be interested to know the expected revenue. The word "lucrative" is used too often and Im sceptical.
a part of the saving is the recent deal with Finch Farm, where a nice 30% shaved off of the 1.5m a year rent - 500k. This means, without that very recent development, youve managed to scrape off 200k in 5 years. Every penny helps but dont try and disguise it as anything else but a meagre savings.
Finally, something that wasnt documented but our CEO mentions twice in quick succession: Everton is open, transparent and ready to engage with its fans... Give me a break. Opened the doors for an AGM have you? As much as I appreciate their professionalism and privacy over transfer deals, their communication with fans is rubbish.